For Mission Based Business the Best Metric to Determine Impact….is Sales

HONEST TEA PET LABELSSince 1993, when I was at the Yale School of Management, to my work with the Calvert Funds and Foundation and now with my company Honest Tea, I’ve been a part of hundreds of discussions and debates about how to evaluate the return on an impact investment.

Centuries of academic work and millions of billable hours have been dedicated to refining the metrics of financial investments so that investors have a clear picture of their return. But those of us in the social investment space continue to navigate in far murkier waters.

Read More »

Posted in Business and Sustainability, Business for Good, Impact investing, Leadership & Culture | Tagged , , , , , , , , , , | Leave a comment

Sustainable Agriculture Meets Big Business

Sustainability is infiltrating the consciousness of business. The marketing strategy of many iconic brands is changing and thankfully photo-ops with employees dressed in Earth Day T-shirts as they build a garden don’t quite cut it anymore. Rather, sustainability agendas, CSR reports, corporate sponsorships, green initiatives and memberships in a variety of public-private multi-stakeholder initiatives are becoming the norm.

Read More »

Posted in Business and Sustainability, Sustainable Agriculture, Sustainable Food, Sustainable Supply Chain | Tagged , , , , , , , , , , | 1 Comment

Women in CSR – Canada: Frances Edmonds, HP Canada’s Director of Environmental Programs


Welcome to the TSSS Series on Canadian Women in CSR. Learn about their journeys, discover what inspires them and explore how they’re making a difference through their careers in sustainability. Please follow the link to read about other exceptional Canadian Women in CSR.

TSSS: Briefly describe your role and responsibilities, and how many years you have been in the business.


Frances Edmonds: HP Canada’s Director of Environmental Programs

Frances Edmonds: HP Canada’s Director of Environmental Programs: I manage our environmental partnerships and programs in Canada, provide expertise to our customers & partners and drive business value from our extensive Living Progress (CSR) programs. Globally I help design and drive our environmental employee engagement programs.  I have been with HP for 15 years starting with managing HP Canada’s extended producer responsibility programs & then helping to establish & operate provincial industry wide programs nationwide.

Read More »

Posted in Women in CSR - Canada | Tagged , , , | Leave a comment

Earth Day (Month) should be about celebration, NOT despair

April is Earth Month, and April 22 Earth Day. We should really celebrate our small blue planet and all it provides every day, but recent events give us particular cause to reflect on our home and how we’re treating it.

There's no excuse to keep on destroying our home. If we are to observe Earth Day and Earth Month, let's make it a time to celebrate, not to despair.

There’s no excuse to keep on destroying our home. If we are to observe Earth Day and Earth Month, let’s make it a time to celebrate, not to despair.

Read More »

Posted in Behaviour Change, Business and Sustainability, Capitalism 2.0, Leadership & Culture, Thought Leader | Tagged , , , , , | Leave a comment

Just Because It’s Legal Doesn’t Make it Ethical

The fact that something is legal doesn’t make it ethical. You might think it’s obvious, but it’s not, as evidenced by the fact that a former student recently told me that his Finance professor explicitly told him that if something is legal, it’s ethical…full stop. Of course, the student — my student — knew better, and related the story to me while rolling his eyes.

wrong or right ethical question

Read More »

Posted in Ethics, Leadership & Culture, Social and Environmental Impacts, Thought Leader | Tagged , , | 1 Comment
  • Upcoming Events

  • Strategic Partners

  • Join the Conversation

    When you join our site you can comment, post and contribute to the ongoing discussion of sustainability challenges, successes and strategies.

    Already registered? Login here